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Argos Toy Advertising Campaign - student project
An advertising campaign for Argos Toys that were designed by a group of graphic design students which challenges gender stereotypes....

Kevin Tan
1 min read


SS13 Aizone Campaign - Sagmeister & Walsh
Through research of hand crafted typography, Stefan Sagmeister and Jessica Walsh have looked into the specific campaign that they worked...

Kevin Tan
1 min read


Hair solution - Paul Belford
Hair Solutions is an enhancer, made from botanical concentrates, that can be added to any brand of shampoo, personalising it to meet 66...

Kevin Tan
1 min read


NYC Subway Maps - Massimo Vignelli
One of Massimo Vignelli legacies is his NYC Subway System signage. The comprehensive visual design system includes Helvetica typeface and...

Kevin Tan
1 min read


Slack: Say Hello To The New Logo - Casey Labatt-Simon
Say hello, new logo designed by Casey Labatt-Simon for Slack. Connect with them on Dribble; the global community for designers and...

Kevin Tan
1 min read


Thought of Design - Paul Rand
Through Paul Rand writing and images of his work, Rand makes a convincing argument for the importance of seamlessly integrating form and...

Kevin Tan
1 min read


The Happy Film - Stefan Sagmeister
To begin with, the Museum of Contemporary Art, Los Angeles presents the first Los Angeles museum exhibition of the work of graphic...

Kevin Tan
1 min read


10 projects from own choice
This were my 10 own projects that I found and I'll be researching on those topic in my upcoming blogpost.

Kevin Tan
1 min read


I Am Amplifier / Placard (Final Gif Design)
Initial Gif design Using glitch design have the effect of hypnotising consumer into looking at a word repeatedly. Thus, by tricking them...

Kevin Tan
1 min read


I Am Amplifier / Placard (week in progress 2)
Headline suggestion -Temptation into addiction -End for your better future -Weaker till you eat more -End false, reality win Moodboard...

Kevin Tan
1 min read


Co-Exist: Film Screening - Design Disruptors (week 4)
Three aspects/key points that you find it useful and interesting. Design is about people, it’s about connection hence if this is about...

Kevin Tan
2 min read


Airbnd - Design Studio
Airbnb is an online marketplace and hospitality service that enabling people to lease or rent short-term lodging including vacation...

Kevin Tan
2 min read


Weare - Moving Brands
Creative agency Moving Brands is launching a fashion label that allows consumers to participate in the creation of designer garments....

Kevin Tan
1 min read


Decode Jay Z - Droga5
Agency Droga5 made a big splash at the beginning of the decade with this 2010 integrated campaign that turned outdoor on its head to...

Kevin Tan
1 min read


Umeda hospital - Kenya Hara
Umeda Hospital is a well-known obstetrician-gynecologist practice that aims for childbirth and child-rearing, in a kind and friendly...

Kevin Tan
1 min read


This Girl Can - FCB Interno
The campaign celebrates active women who are doing their thing no matter how they look, how well they do it or how sweaty they get...

Kevin Tan
1 min read


Before I Die- Candy Chang
"Thinking about death clarifies your life". Before I die, I want to become the person that people spend their lives waiting for. Candy...

Kevin Tan
2 min read


It's Not Happening Here, But It's Happening Now - Amnesty International / Walker
Amnesty International is a non-government organisation with the headquarters in the United Kingdom, which focused on the human rights....

Kevin Tan
1 min read


In Loving Memory of Work - Craig Oldham
Craig Oldham published a book called "In Loving Memory of Work" and it is a spectacularly well-designed, excitingly and refreshingly...

Kevin Tan
1 min read


Rainbow Laces - Lucky Generals and Crispin Porter
An Irish bookmaker on Paddy Power launched the “right behind gay footballers” campaign in partnership with Stonewall in 2013, which was...

Kevin Tan
1 min read


Pig 05049 - Christien Meindertsma
Three years project that Christien Meindertsma conducted called “Pig 05049”. The purpose of her doing this projects is to find out what...

Kevin Tan
1 min read


Pre-Record Learning Session
To begin with, on the 7th of May we had a pre-record learning workshop with the lecturer on making sense of our research and academic...

Kevin Tan
1 min read


Co-Exist: Lockdown Art Challenge (week3)
To begin with, our group which is Group 7 have presented on the topic of Harvesting a Learning Curve from Start to Submission: How does...

Kevin Tan
1 min read


Co-Exist - Lockdown Art Challenge (week2)
First and foremost, we were briefed on the INTI ICAD DESIGN DAY 2020. The theme for this year ICAD design day is "Reiterate Bearings". It...

Kevin Tan
2 min read
© 2023 by Kevin Tan Kai Wen.
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